MAI Kombucha III
Partilhar

https://goparity.com/projects/mai-kombucha-iii-276-62bcf

MAI Kombucha III

The drink for good will be available in summer festivals.
Resumo do investimento
Categoria de impacto
Economia verde
Tipo de investimento
Empréstimo
Juro anual
5.4
%
Prazo
6
meses
Nível de risco
A classificação de risco resulta da nossa avaliação de risco de crédito, que analisa a solidez financeira do promotor e a viabilidade do projeto. É apresentada de A+ (risco mais baixo) a D (risco mais elevado) e permite comparar projetos e tomar decisões informadas.
A
D
C+

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Partilhar

https://goparity.com/projects/mai-kombucha-iii-276-62bcf

Descrição
Impacto
Viabilidade financeira
Promotor

Based in Porto, MAI Kombucha is a company that produces and sells kombucha, a drink of Chinese origin with more than 2000 years, made through the fermentation of the green tea herb (Camellia sinensis). The consumption of kombucha has been associated with beneficial effects on health of its consumers, namely in the improvement of the intestinal microbiota and of the immune system. This may be due to the presence of B vitamins (B1, B2, B6, B12), vitamin C and probiotics.

MAI Kombucha was conceived by Gonçalo Campos, who had the dream of creating a company that would contribute to the positive transformation of the beverage industry, which was developed without thinking about the health of the planet and the consumer. This is how, in 2020, MAI was born, with the dream of contributing to a world with less soft drinks and more kombuchas, less preservatives and more life, less plastic and more nature, a more natural and less artificial world. The brand was born in Gonçalo's kitchen and, since then, has gone through an intense process of evolution and growth.

MAI Kombucha's mission is to spread the culture of kombucha in Portugal and Spain, through the production and marketing of an authentic drink and the dissemination of knowledge about fermentation for home production. The purpose of the start-up is to inspire positive experiences in people's lives and to be an agent of change in the food industry and in consumer habits.

Once the first phase of the project was completed - developing the brand and the product - a truly living, healthy kombucha, made with organic ingredients and naturally carbonated - a second phase started - based on industrialization and responsible growth while respecting the product principles and quality. 

After two successful GoParity campaigns: one (9.000€) to purchase a 25 m2 cold room and increase the company's storage capacity, and then a second one (11.000€) to boost production capacity.

The funds raised through this third campaign will be used to: 

  • To enable the production of canned Kombuchas for the largest festivals in Portugal to be held in July and August.
  • Financing production cost to meet the current orders, before receiving full payment.

Production during the months of June and July will reach 16 thousand liters, which represents 5 times more than the company's current monthly production/sales.

Currently, production takes place in a 100m2 factory in Leça da Palmeira (Porto Metropolitan Area). The company also rents a small warehouse in Matosinhos. In July 2020, the startup sold 200L of kombuchas. In the same month of the following year, the value increased to 1,500L. 

While the initial projections, for this summer of 2022, were to sell over 3,000 L sold per month, the number has already been surpassed in pre-orders. The brand hopes to break all records during its first summer with reduced covid-19 restrictions for events and festivals.

MAI's Kombucha needs to be stored in the cold as it is a live drink (not pasteurized), with natural fermentation and without industrial techniques that detract from its benefits. After the natural gas is produced inside the bottle, the cold stabilizes the fermentation and maintains its quality and flavor.

Qual é o impacto?

Promotion of circular consumption: MAI Kombucha has a reverse logistics service for the reuse of bottles. Through this system, the waste of 2,800 safety bottles was avoided.

Responsible production: 98% of the ingredients used producing kombucha are organic. In addition, 90% come from the Iberian Peninsula, which demonstrates the company's care for local and environmentally friendly resources. Furthermore, the management of waste from the production process is done efficiently, through the reuse of materials, such as packaging cards; the composting of biodegradable waste; and the selective recycling of the remaining materials. The company has as a near-future goal to calculate the amount of waste production for the purpose of identifying improvements and publishing a sustainability report.

Promotion of a healthier lifestyle: kombucha is naturally carbonated and non-preservative, presenting itself as a healthy alternative to soft drinks (drinks rich in sugar associated with obesity and the development of diabetes). This beverage is thus associated with benefits for intestinal health and the immune system.

Contribuição para os Objetivos de Desenvolvimento Sustentável

Sobre o promotor

About
PAUSA ÉPICA - LDA

O nome por trás da MAI Kombucha é Gonçalo Campos. O Gonçalo tem 31 anos, nasceu em Portugal, mas cresceu no Rio de Janeiro. Foi no Rio que começou a trabalhar depois de terminar a licenciatura em Gestão de Empresas. Trabalhou mais de 4 anos numa empresa de comunicação brasileira, sempre com o sonho de um dia dar a volta ao mundo.

Foi durante essa viagem de três anos que conheceu o Universo Kombucha e ganhou inspiração para um outro sonho: regressar ao país onde nasceu e espalhar "a bebida do Bem". Em setembro de 2019 regressou a Portugal com o desafio de transformar esse sonho numa realidade. A MAI já conta com mais de 100 clientes regulares. 

Depois de 6 meses de muitos testes e muito feedback, criou uma Kombucha especialAlgum tempo depois, desenvolveu também o Kit Kombucha. Até agora, já ajudou quase 1.100 pessoas a iniciar a sua própria produção em casa.

No início de 2025, a MAI Kombucha lançou shots feitos a partir dos ingredientes já utilizados na aromatização da kombucha de modo a maximizar o seu aproveitamento e a criar uma bebida intensa e benéfica para a saúde.

A empresa tem a sua operação em Leça da Palmeira, na área metropolitana do Porto, mas entrega em todo Portugal e Espanha e conta com mais dois funcionários full-time, além do Gonçalo. 

Parte da administração da Goparity detém uma participação indireta e minoritária no promotor de 24%.

Website do promotor

https://maikombucha.pt/

Equipa

[{"id":197,"promoter_id":239,"name":"Gonçalo Campos","description":"Born in Portugal but raised in Rio de Janeiro. After completing a degree in Business Management, he worked for over 4 years at a Brazilian communication company. He dreamed of creating a company that would contribute to the positive transformation of the beverage industry, and in 2020, MAI Kombucha was born.","link":"https://www.linkedin.com/in/gon%C3%A7alo-campos-37b6031ab/","role":"Founder","member_photo":"https://991934249232-prod-octobercms-public-storage.s3.eu-west-1.amazonaws.com/public/660/d79/bce/660d79bce2466000328639.png","avatar_id":137317},{"id":198,"promoter_id":239,"name":"Paula Galvanini","description":"A natural chef and nutritionist, specialized in healthy cuisine for events and retreats. With experience in renowned vegan and vegetarian restaurants, she has become an enthusiast of fermented foods. Over the past 4 years, she has dedicated herself to creating a kombucha brand in Lisbon and is now joining forces with MAI Kombucha with the same mission of spreading the culture of the wellness beverage!","link":"https://www.linkedin.com/in/paula-galvanini-b5395949/","role":"Fermentation Specialist","member_photo":"https://991934249232-prod-octobercms-public-storage.s3.eu-west-1.amazonaws.com/public/660/d7b/112/660d7b112b1f5426076982.jpeg","avatar_id":137319},{"id":199,"promoter_id":239,"name":"Francina Tini","description":"Fran is with the company since the beginning and managed to increase production from 100 bottles/month to 20,000 in 3 years.","link":"","role":"Production Manager","member_photo":"https://991934249232-prod-octobercms-public-storage.s3.eu-west-1.amazonaws.com/public/660/e5e/c6d/660e5ec6df9e7964748613.jpeg","avatar_id":137417}]

Modelo de negócio

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Regista-te para acederes a todos os detalhes

Progresso da campanha

0%

do objetivo

2500000

Mínimo

2500000

Objetivo

2500000

Máximo

Project location
Leça da Palmeira
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